Twitter 101

Twitter has just just launched their dummy’s guide to using twitter – “Twitter 101″ with some really interesting case studies about how businesses have successfully implemented Twitter into their online strategies. Twitter have also provided on the site a downloadable slide version of their guide for those of us thinking about promoting Twitter usage within our organisations.

Visit the Twitter101 website

Twitter have done their research before compiling this guide with Biz Stone stating on the Twitter blog -

We coordinated with business students and writers to surface some interesting findings, best practices, steps for getting started, and case studies. The results demonstrate how customers are getting value out of Twitter and suggest techniques businesses can employ to enhance that value. While this work was envisioned for businesses, it’s also useful for anyone using Twitter so have a look if you like.

The Twitter business case studies include Dell, JetBlue, Teusner Wines, Current, Tasti D Lite, CoffeeGroundz, Etsy, NAKEDPizza, America Apparel and Pepsi. Recommended bed time read for all you social media strategists!

The site contains six sections. They are: “What is Twitter”, “Getting started”, “Learn the lingo”, “Best practices”, “Case studies” and “Other resources”.